Women-Led & Wonderfully Bold: UAE Businesses We Love This October

From redefining beauty rituals to creating spaces of movement, mindfulness, and creativity — women across the UAE are shaping the way we live, care, and connect.

This month, we celebrate the visionaries behind some of our favorite homegrown names — each grounded in authenticity, purpose, and style.

‍The Wave Lounge — Where Self-Care Finds Its Flow

Founded in 2021, The Wave Lounge has quietly become Abu Dhabi’s most beloved beauty and wellness destination. What started as a premium home service has blossomed into a multi-format sanctuary: a flagship salon in Al Bateen, a serene retreat in Hidd Al Saadiyat, and their signature home service experience — each offering the same polished calm that defines the brand.

Beyond its reputation for flawless nails and glowing skin, The Wave Lounge is about connection — a space where women gather, recharge, and find community over matcha at Café Peach or in one of its private rooms. Using trusted global brands like Margaret Dabbs, Voesh, and Miriam Quevedo, the salon has earned a 5-star rating from The Good Beauty Guide, a testament to its elevated yet approachable ethos.

More on TheWaveLounge.Ae

‍FORM Studio — Redefining Strength in Abu Dhabi

Founded by Emirati sisters Salama and Aysha, FORM Studio is Abu Dhabi’s first dedicated Lagree fitness studio — a concept merging intensity with mindfulness. What makes FORM stand out? Its Microformer outdoor activations that transform the city’s iconic backdrops — from the St. Regis helipad to SeaWorld Yas Island — into immersive wellness experiences.

At its Saadiyat Island flagship, FORM Studio blends precision, community, and movement with an understated elegance that feels deeply Emirati and globally relevant. It’s not just a workout; it’s a lifestyle rooted in resilience and design — two things the UAE knows better than most.

More on FormStudio.Ae

Âme Studio — Where Art Meets Soul

An Emirati creative house where florals meet fine art, Âme Studio turns everyday beauty into a curated ritual. Founded on the idea that artistry should feel soulful, the studio designs bespoke events, floral arrangements, curated gifts, and creative workshops that redefine the art of celebration.

Each creation — from a private charm-making class to a modern bridal setup — carries Âme’s signature aesthetic: minimal, refined, and emotionally resonant. Inspired by Europe, perfected in Dubai, and rooted in Emirati sensibility, Âme has become a quiet symbol of modern elegance with meaning.

More info on AmeStudioUae.com

OLAH Haircare — Heritage Reimagined

Founded by Emirati entrepreneur Alia Almarzooqi, OLAH Haircare was born from her grandmother’s timeless haircare recipes. Today, that legacy thrives in a line of natural, science-backed products — from heritage-inspired oils to luxurious hair perfumes — that celebrate both tradition and innovation.

With its chic minimal identity and empowering message, OLAH has quickly become a regional beauty favorite. It’s more than a brand; it’s a movement built around confidence, authenticity, and the idea that self-care starts at the roots.

More on their Instagram @Olah.Haircare

Tilahn — Couture for Childhood

Paris-born and Dubai-nurtured, Tilahn redefines ceremonial childrenswear with a poetic touch. Its debut couture collection, Gio, captures the innocence and individuality of childhood through silks, velvets, pearls, and feathers — crafted with the same precision and emotion as haute couture.

Designed for meaningful moments, Tilahn celebrates beginnings — family, joy, and the quiet grace of growing up. Each piece feels like a keepsake, blending heritage craftsmanship with modern tenderness.

More on Tilahn.com

Balanced Not Boring — Wellness with a Real-World Twist

Founded by Judy Daghestani and Tamara Khoury, both entrepreneurs and mothers, Balanced Not Boring is the podcast we didn’t know we needed. Honest, relatable, and refreshingly real, it explores wellness without the pressure — diving into food, skincare, motherhood, and identity through unfiltered conversation.

With their combined experience — Judy as founder of Laurus Organics and Tamara as the powerhouse behind Teal Bakehouse — the duo brings both science and soul to the mic. Their message? Wellness isn’t about perfection; it’s about finding balance and embracing the beautiful mess of life.

Listen on Apple Podcast, here

A New Generation of Emirati-Led Inspiration

Whether it’s through beauty, wellness, design, or storytelling, these women are shaping a UAE where entrepreneurship meets artistry. Their ventures are more than businesses — they’re reflections of what the region’s creative spirit looks like today: grounded in heritage, driven by innovation, and glowing with feminine energy.