FENDI Introduces a Paris-Meets-Rome Fantasy for the Emily in Paris Capsule

FENDI unveils a new limited-edition capsule celebrating the arrival of Emily in Paris Season 5, and the pairing feels surprisingly effortless. Rather than leaning into cliché, the collection taps into the show’s playful elegance while grounding it firmly in FENDI’s Roman heritage. We kinda love the green...don't you?

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The capsule revisits three of the House’s icons: two Baguettes and one Peekaboo, each crafted in a tapestry-effect fabric featuring the FENDI Dots motif. The pattern blends the FF logo with a subtle Art Deco sensibility, landing somewhere between whimsical and sophisticated. Colour combinations come in soft duos of brown with pink or dove grey with mint, making the pieces feel both collectible and wearable.

What anchors this collaboration is a narrative that extends beyond accessories. In Season 5, Emily Cooper’s storyline takes her to Rome, where the character steps into FENDI’s world: the monumental Palazzo della Civiltà Italiana and the flagship Palazzo FENDI. The Baguette, naturally, plays its part, appearing almost as a character within the plot rather than a mere fashion accent.

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The capsule pieces come with dedicated tags and will be offered in a limited release across selected FENDI boutiques worldwide and on fendi.com. Fans of the series will recognise the spirit immediately, but the designs remain firmly rooted in FENDI’s DNA, offering a balance of lightness, nostalgia and craftsmanship that speaks to both worlds.

With the new season premiering on Netflix today, the timing feels intentional. A Roman chapter for Emily, a Parisian wink from FENDI and a capsule that lands neatly at the intersection of cultural momentum and fashion desire.