If you ever wondered what happens when Swiss precision meets Arab golden hour, Piaget just gave the answer.
The Maison brought its new high-jewelry collection, Shapes of Extraleganza, to Abu Dhabi, and it wasn’t your usual glass-of-champagne-and-walk-around kind of affair. It was glow, geometry, and a little bit of poetry.
Hosted at Erth, in collaboration with the Abu Dhabi Investment Office (ADIO), the four-day event (Oct 29–Nov 1) looked like a mirage you could step into.

“Abu Dhabi holds a very special place in our story,”
Benjamin Comar, Piaget’s CEO
The Maison That Dares to Dance
“Extraleganza” isn’t just a name—it’s a mood. This second chapter in Piaget’s trilogy takes what the house does best (movement, bold shapes, a little ‘70s glamour) and turns it into jewelry that feels alive. Circles, spirals, triangles—basically geometry having a party. Each piece is designed to move with you, not sit in a vault.
There’s a sense of freedom here that feels very Piaget: technical mastery disguised as ease, audacity delivered with a wink.


Why Abu Dhabi?
“Abu Dhabi holds a very special place in our story,” said Benjamin Comar, Piaget’s CEO, at the opening. The city is fast becoming a cultural nerve center—somewhere between museum and movement—so it made perfect sense to stage Shapes of Extraleganza there. Noora Al Foulathi from ADIO called it “a celebration of craftsmanship and innovation”, and honestly, she wasn’t wrong.
The setting at Erth, a space designed by French architect Roger Taillibert, did the rest. Its curved ceilings and modernist drama echoed the collection perfectly—if Piaget’s shapes could walk, they’d strut through Erth.

The Star Piece
The Abu Dhabi exclusive, Shimmering Lights, stole the show: a swinging sautoir that reimagines the Gulf’s pearl-diving legacy through Piaget’s lens. Picture mother-of-pearl, gold that ripples like water, and the kind of glow you only get from real craftsmanship. It’s wearable storytelling—a tribute to both Swiss ateliers and Emirati light.
A Legacy That Keeps Moving
Piaget has always known how to mix intellect and sparkle. Back in the day, Yves Piaget hung out with Dalí and Warhol; today, the Maison keeps that same spirit of play alive through daring form and unapologetic shine.
As Pétronille de Parseval, Piaget’s Managing Director for the Middle East, India & Turkey, put it:
“Abu Dhabi’s energy continues to inspire us. This collection reflects creativity, craftsmanship, and connection—the things that keep Piaget alive.”
It’s true. Shapes of Extraleganza isn’t just jewelry—it’s movement, emotion, and light made tangible. And if Abu Dhabi glowed a little brighter this week, we know who to thank.
Exhibition: Shapes of Extraleganza
Dates: Oct 29 – Nov 1, 2025
Location: Erth, Abu Dhabi
Presented by: Piaget × Abu Dhabi Investment Office (ADIO)
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